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It is no surprise that his government has resolved to recreate itself. There have been plenty of ‘relaunches’ during the Blair years, mostly drivelling announcements about an ‘end to spin’, after which things have gone on exactly as before, if not worse. This time Downing Street really is deadly serious about the relaunch, which marks the culmination of months of deliberation, and is Tony Blair’s attempt to rebuild his jaded premiership.
It is the consequence of the great staff reshuffle that convulsed Downing Street during the summer. Alastair Campbell, the brooding, paranoid enforcer, driven by a deep suspicion of outsiders, eventually forced to leave during the summer, symbolises the old. Matthew Taylor represents the new. Campbell felt deep hostility to ideas. Taylor, with his first-class degree in sociology from Southampton University, thrives on them, the battier the better. The baby bond, likely to be announced in next week’s Queen’s Speech, is one of his. Campbell loathed outsiders. Taylor would love to bring them in and end the bunkered and parochial insularity that has been such a disastrous and unattractive feature of the Blair incumbency. The son of Laurie Taylor, often accused of being the model for Malcolm Bradbury’s History Man, Matthew is the most original and distinctive figure for many years to occupy a senior Downing Street position. He is a less ideologically focused but warmer-hearted version of John Redwood, who ran the No. 10 policy unit to such brilliant effect in the early Thatcher years.
Not that Taylor has anything to do with the policy unit. As far as I can tell he has been given no proper title or sphere of responsibility of any kind, a state of affairs that he would be well advised to remedy urgently. His general brief, however, is clear enough, though awesome. He must invent the magic potion that will bring ailing New Labour back to health, to provide the intellectual meat for the general election manifesto and the impetus for Tony Blair’s third term.
The first dose of Dr Taylor’s prescription will be administered next week, in south Wales on 27 November, the day after the Queen’s Speech. Tony Blair is to launch Labour’s ‘fresh challenges’ document. This is the ‘biggest ever consultation’ promised by Tony Blair in his speech to the Labour conference eight weeks ago.
For the next eight weeks or so the peace and quiet of the British voter is going to be disturbed by Labour MPs and activists desperately engaged in a new ‘conversation with the nation’. Our views are apparently to be sought on everything from global warming to rubbish collection. It is all part of the ‘bottom up, not top down’ method of government that Labour now says it prefers.
The precedents are mixed. There were a number of desperate attempts to ‘communicate with the British people’ in the dying days of John Major’s government. In 1998 William Hague launched a doomed ‘listening to Britain’ exercise. After the 1992 general election Roy Hattersley embarked on ‘Labour listens’, a draughty but fruitless journey round Britain’s town halls. Five years ago Tony Blair promised that Labour’s national policy forum would engage the views of party activists. One reason for the extreme anger felt by Labour MPs about both top-up fees and foundation hospitals is that no one ever breathed a word about either proposal at these policy forums.
Perhaps it will be different this time. There really is a new culture within Downing Street, signalled most vividly by the startling decision to bring renegade Ken Livingstone back into the Labour party. Maybe Matthew Taylor can indeed recreate the hope and idealism of New Labour’s early years in office, now faded. But there is nothing he can do about the other problems that menace the Prime Minister: the deadly guerrilla war in Iraq, the lengthening shadow of Lord Hutton, and the broken relationship with Chancellor Gordon Brown.
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