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This is a fairly blatant pitch for the wandering female vote, which is exercising Cameroon minds at present. It’s a clear attempt to say: We’re going to help you to protect your children. The policy is an expression of Cameron’s social conservatism, which has been much in evidence of late. His conference speech was at its strongest when he spoke of rescuing children from care and yesterday’s immigration speech included firm passages on forced marriages and sham weddings. And, all the while, the rumours about recognising marriage in the tax system persist.
But, perhaps Cameron has been a little too keen to display these credentials, especially where the internet is concerned. I’m told that internet service providers have not yet met to discuss the proposals announced today, which implies that the government is very keen to be seen to be doing something. When the service providers do meet, they’ll have little to say because most of them already offer opt-in parental controls and site-blocking software is already available for domestic use.
So, there will be those who ask if government is really necessary here. The means to protect children from sexual images online already exist; so perhaps the government’s emphasis should be on educating parent groups and ensuring that companies market their products more effectively. This appears to be the archetypal Big Society issue, rather than something that requires yet more centrally authored regulation.
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